"We need to invite more people into the decision making: young people, black, Latino, female, LGBT and others who aren't necessarily part of the obvious majority. If we surround ourselves with a more diverse set of experiences, perhaps we will then also prioritize a more diverse set of things."

Killer Content has lined up several prominent female investors and the New York Women’s Foundation to support its bid. Disney is honorary chairwoman and a past board member of the foundation. The organization works as something of philanthropic venture capitalist, said Ana Oliveira, the foundation’s president-CEO.

"It's not about "helping" founders," she wrote in a viral Medium post called "Dear White Venture Capitalists: If you're reading this, it's (almost!) too late". "It's about fueling an untapped ecosystem so that you may be lucky enough to reap the rewards in years to come."

Lamb is taking a hard line as the tech giant continues to refuse to provide more data while insisting to the New York Times that its female employees earned 99.7 cents to every dollar earned by men.