This week, CVS, the American pharmaceutical giant, has pledged to stop “materially altering” all of the imagery associated with its beauty products — in stores, on its website and on social media. Starting in April, the photographs women see when they go to buy a CVS brand lipstick or perfume or moisturizer will not have been so smoothed, color-corrected or otherwise remastered as to produce overwhelming insecurity in the shopper.
hose who said they were on the receiving end of unwanted attention felt the choice was clear: acquiesce and be rewarded with lucrative ad campaign work, or reject the approach and risk hobbling, or destroying, a career. Many said they still would not speak publicly. In fashion, young men are particularly vulnerable to exploitation. Male models are “the least respected and most disposable,” said the former model Trish Goff.
“Me being such an abled, white, cis body with its only nonconforming feature being a lil leg hair. Literally I’ve been getting rape threats in my DM inbox. I can’t even begin to imagine what it’s like to not possess all these privileges and try to exist in the world. Sending love and try to remember that not everybody has the same experiences being a person.”